top of page

KubeCon Full Turn-key Trade Show Management


Undulating negative space_edited_edited.jpg
Pure Storage
KubeCon Full Turn-key Trade Show Management
Software & Technology
Event Type
Detroit, MI
# Attendees

The Challenge

Our team executed full turn-key trade-show management as well as planning the VIP receptions that were hosted throughout the trade-show. Our client needed some creative inspiration for their biggest annual trade show, KubeCon. The trade show was based in Detroit, MI and the booth design highlighted the adventurous spirit of Michigan. Matrix Events is a dedicated turnkey trade show booth provider, you can be confident that your particular needs, challenges, and expectations are handled. Allow our team to take on the stressors, logistics, and difficulties associated with trade show management.

The Solution

The event was filmed and live-broadcasted from a music venue in Charlotte, North Carolina. The hour-long experience featured a live host and Coldplay cover band alongside virtual presenters, encouraging high engagement with the content.

Prior to the event, we shipped over 800 Experience Kits filled with seasonal drinks and snacks. During the event, the audience heard a compelling presentation from Pure Storage executives, rocked out to well-known Coldplay hits, and played Name-That-Tune trivia to win amazing prizes.

The Outcome

The virtual event drew in nearly 2,000 attendees from around the world. From the opening video to the closing song, the audience was fully engaged and excited to participate in such a unique event experience. The live and virtual components of this event combined for a truly memorable hybrid experience, and the creative planning and execution made this event a huge success for our team, clients, and audience. 

Audience Laughing


We take your event from imagination to execution.

Reach out to request a consultation.

bottom of page